About Me
I’m a technical SEO and Google Ads specialist with a background in web development. My focus is on the intersection of search marketing and the technical systems that make them work.
On the organic side, I make websites inherently understandable and crawlable for search engines, focusing on architecture, performance, and data. For paid campaigns, I build efficient, well-instrumented Google Ads strategies where every click provides clear insight.
I handle the foundational layer—tracking, site performance, and data infrastructure—so that marketing strategies can be measured, understood, and refined with confidence.
My typical toolkit includes GSC, GTM, GA4, BigQuery, Looker Studio, and a fair amount of JavaScript for instrumentation. I bridge marketing and technology, whether it’s improving site architecture and Core Web Vitals, structuring analytics, or optimizing for conversions.
I enjoy solving problems where technical precision meets strategic insight. It’s about building a reliable foundation so that growth is measurable and sustainable.